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The Peugeot Cycles range in 3D is growing with Serious Factory
Find out everything about Peugeot bikes with the universal cycle selector
BOULOGNE-BILLANCOURT, FRANCE, July 03, 2010 /Outdoors PR News/ -- Serious Factory, one of the main editors and integrators of interactive 3D solutions, has announced the latest update of the Peugeot Cycles bike selector intended for web users, and to guide them towards the model or models that suit them the best.
When creating this bike selector, Peugeot's objective was to be different from its competition by making its bikes stand out by using an original 3D tool " to find the bike which suits you the best". Peugeot also intended to offer web users the chance to project themselves onto different cycles by displaying a 3D figure on the bike.
Based on the success of this "online adviser", Peugeot once again called upon Serious Factory's expertise to extend its range of 3D cycles, which are directly accessible on its website at http://www.peugeot.fr/cycles/choisir-son-velo/configurateur-cycles/.
Thanks to these updates, the bike enthusiasts can finally discover Peugeot's entire range in an exhaustive manner, without going anywhere, yet in an innovative and very realistic way thanks to 3D technology.
"The launch of our online bike selector of was a real success. The consumers are rather discerning when it comes to 3D. The interest, as a result of our application, was very decisive. That's why we confirm today with Serious Factory the choice of an approach of our products through 3D, by extending the range of our bikes and to present to our customers the most complete and qualitative offer possible", declares Michaël EXPERT, Manager of Cycles Peugeot France.
Press contact:
Melanie REUZEAU
+33 1 46 08 30 01
press@seriousfactory.com
About PSA Peugeot-Citroën
European constructor on an international scale, Peugeot-Citroën PSA brings together two brands through innovative ranges and different styles: Peugeot and Citroën. The Group, which is present in 150 countries, sold around 3.3 million vehicles worldwide in 2008 and over a third of its sales were made outside western Europe.
Peugeot-Citroën PSA has established itself as an internationally known environmental leader. In 2008, for the third successive year, the company sold more than a million vehicles which emit less than 140 grams of CO2 per kilometer. The Group is also involved in road safety initiatives, to which it dedicates a large part of its research and development budget each year.
About Serious Factory
Serious Factory is a leading developer of interactive, real time 3D and multimedia software for a diverse range of markets and applications. In order to improve the client's on and offline performance, Serious Factory offers an extensive portfolio of advanced and sophisticated 3D solutions, such as serious games, virtual spaces, 3D showrooms, 3D configurators and 3D films. Serious Factory's clients are leading companies in their respective sectors, such as Peugeot, Dassault Aviation, Toyota, Colas, Renault and Euronext, as well as innovative small and medium size businesses such as Bottin Cartographes and Segula Technologies.
For further information: http://www.seriousfactory.com
SERIOUS FACTORY is a leading developer of interactive, real time 3D and multimedia software for a diverse range of markets and applications. In order to improve the client's on and offline performance, Serious Factory offers an extensive portfolio of advanced and sophisticated 3D solutions, such as serious games, virtual spaces, 3D showrooms, 3D configurators and 3D films. Serious Factory's clients are leading companies in their respective sectors, such as Peugeot, Dassault Aviation, Toyota, Colas, Renault and Euronext, as well as innovative small and medium size businesses such as Bottin Cartographes and Segula Technologies.
For further information: http://www.seriousfactory.com
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Press Release Contact Information:
Melanie Reuzeau
Serious Factory
Marketing Communication Manager
33 rue Traversiere
Boulogne-Billancourt, FRANCE
France 92100
Voice: +33146083001
Fax: +33146083028
Website: Visit Our Website |
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